1222 IT & Software Developer jobs in the US
Lead Salesforce Marketing Cloud Developer
$90,000 - 120,000
Aroha Technologies
Chain Bridge Road 1420, Mc Lean
$90,000 - 120,000
Requirements
Must:
- Bachelors degree in Computer Science, Engineering, Information Systems, or a related technical field.
- More than 8 years of comprehensive IT experience, with at least 5 years focused on Salesforce Marketing Cloud development.
- Extensive experience in providing enterprise-level marketing automation solutions within banking, financial services, or similarly regulated sectors.
- Proven track record of working in large-scale, multi-team delivery frameworks.
- Significant hands-on proficiency in Journey Builder, Automation Studio (including SQL and Script Activities), Email Studio, Mobile Studio, and Contact Builder.
- Strong SQL knowledge for audience segmentation and automation processes.
- Familiarity with Marketing Cloud APIs, triggered sends, transactional messaging, and integration methodologies.
- Deep understanding of integration between Marketing Cloud and Salesforce Core / Financial Services Cloud.
- In-depth awareness of the banking customer lifecycle, marketing compliance, consent management, and data privacy requirements.
- Experience with handling financial data and customer identifiers in a regulated environment.
- Preferred experience with integrating Marketing Cloud into Salesforce Financial Services Cloud (FSC) and knowledge of enterprise integration tools like MuleSoft.
- Experience with analytics, personalization strategies, and measurement of campaign performance.
- Desired Salesforce certifications: Marketing Cloud Email Specialist and Marketing Cloud Consultant.
- Strong analytical and problem-solving skills with meticulous attention to detail.
- Excellent communication abilities to engage with both technical and non-technical teams.
- Capability to lead development projects and mentor junior team members.
- Adaptability to operate in a rapid-paced, onsite banking enterprise.
Responsibilities
- Design, build, and implement comprehensive Salesforce Marketing Cloud solutions including Journey Builder, Automation Studio, Email Studio, Mobile Studio, and Contact Builder.
- Lead the development of intricate, multi-step customer journeys for onboarding, promotional campaigns, service notifications, and customer retention for banking clients.
- Create and manage data extensions, attribute groups, filtered data extensions, and SQL-based segmentation tailored to specific banking use cases.
- Serve as the Marketing Cloud technical leader, guiding development standards, best practices, and architectural design.
- Conduct code reviews, advocate for naming conventions, and ensure asset reusability, scalability, and performance optimization.
- Collaborate with architects to convert functional and business requirements into solid technical solutions.
- Develop and maintain integrations among Salesforce Marketing Cloud, Salesforce Financial Services Cloud, core banking systems, CRM solutions, and data warehouses.
- Utilize APIs, SFTP, event-driven triggers, and ETL processes for real-time and batch data synchronization.
- Ensure data integrity, lineage, and consistency to support a unified customer view across all channels.
- Guarantee all Marketing Cloud solutions meet banking and financial regulations, including PII protection and internal security measures.
- Implement consent management, preference centers, suppression mechanisms, and audit-friendly campaign designs.
- Adhere to secure coding practices and assist with internal audits and compliance assessments.
- Enhance automations, queries, journeys, and data models for improved performance, reliability, and cost-effectiveness.
- Diagnose production issues, campaign failures, data inconsistencies, and deliverability challenges promptly.
- Monitor system performance, execution times, and campaign efficacy.
- Collaborate closely with marketing, business stakeholders, data teams, quality assurance, and release management units.
- Translate marketing objectives into technical designs that maintain a balance of agility, compliance, and scalability.
- Provide support for user acceptance testing (UAT), production rollouts, and post-launch assistance.
Description
We are looking for a seasoned Lead Salesforce Marketing Cloud Developer to create, develop, and deliver enterprise-scale digital marketing solutions for a major banking and financial services initiative. This position encompasses hands-on development, technical leadership, and the implementation of data-driven and compliant customer engagement journeys through Salesforce Marketing Cloud. Our ideal candidate possesses extensive Marketing Cloud development experience, profound knowledge of the banking sector, and a solid background in regulated environments, managing sensitive financial and customer data. You will engage closely with marketing, CRM, data, and integration teams to provide secure, scalable, and high-performance marketing automation solutions. This role is based in Tysons, VA, and requires five days per week in-office attendance with no option for remote or hybrid work.
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The company with most openings is Kforce Technology Staffing as they are hiring for 72 different DevOps jobs in the United States. They are probably quite committed to find good DevOps.
The company with most openings is Kforce Technology Staffing as they are hiring for 72 different DevOps jobs in the United States. They are probably quite committed to find good DevOps.